The “Vital Edge” Name

the Vital Edge

A name can say a lot, and that’s definitely the case with the Vital Edge:


  • Life: Changing our metaphors from machines to living systems and communities
  • Important: Engaging people in work that really matters
  • Strength: The ability to sustain over time


  • Innovation: Pioneering the horizon’s edge, tapping the cutting edge
  • Advantage: Building an edge sets one apart in the market
  • Connection: Edges connect things and create boundaries where new and interesting things emerge

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