With its new sustainability guidelines for suppliers, REI demonstrates what it means to lead.

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With its new sustainability guidelines for suppliers, REI demonstrates what it means to lead.

Being a consumer cooperative, owned by its customers, helps make these kinds of bold moves more feasible. Ownership strongly influences corporate behavior.

https://www.seattletimes.com/business/retail/rei-rolls-out-rigorous-new-sustainability-standards-for-suppliers/

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