Platform Cooperative, Resonate, Changes Music Streaming Model
Resonate is a cooperative, and because of that artists, board members, and listeners all have stake in the company and participate in decision-making. According to its website, 45 percent of Resonate’s annual profit is distributed to artists, 35 percent to listeners, and 20 percent to paid staff.
Resonate’s alternative to a monthly subscription service is based on a stream-to-own model. Listeners pay a cheap price for streaming a song for the first time, which doubles with each play until it is comparable to the price of a regular iTunes download, $1.29. After nine plays, the song is completely paid for, and the listener can download it from the service.